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 HPD Research benefits from over 20 years of academic and industry consulting experience. With a robust academic background that includes a PhD in quantitative marketing from Ohio State University, a master’s degree in statistics and an MBA from the University of Utah, and an undergraduate degree in economics from Southern Utah University, our leadership brings unparalleled expertise. Past academic appointments at Vanderbilt University, Oxford University, and Brigham Young University further underscore our deep commitment to rigorous, research-driven insights. Our track record includes strategic consulting for industry leaders such as Nissan, General Motors, Microsoft, Google, and Traeger Grills, ensuring that our clients always stay ahead in a competitive marketplace.